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The "Enemy" of the State: Why Your Biggest Competitor is the Status Quo

19/09/2025

Your true enemy is the Beige Consensus. The collective, unspoken belief that to be taken seriously, you have to be boring. You know I've got strong feelings about beige. It is, and remains, the villain.

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Which NerdBird Setlist Slot Is Your Brand Stuck In?

Which NerdBird Setlist Slot Is Your Brand Stuck In?

29/07/2026

So here's the quiz. Answer honestly (nobody's watching except me and possibly Ian), tally up your mostly-picked letter, and find out which slot in the setlist your brand is currently stuck in. Then I'll tell you what that actually means, and a bit about how I found my own way through each one, because SpIcY aF as I like to think I am, I didn't start out with any of this figured out either.

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